‘My Way’ virtual event
Category: Virtual event
Year: 2020.
Client/Production: L’Oréal Adria
Services: Gradnja, dizajn i namještanje seta, posudba rekvizite, scenski rekviziteri
‘My Way’ virtual event (2020) ‘My Way’ is a floral perfume for women (open-minded, independent, read for new experiences 😊) from the genius Armani’s perfume creative workshop. Since ‘My Way’ was released during the infamous 2020, the year in which the world was forced to restrain from living the life we all grew accustomed to, everything was to be reinvented, so was true for promotions.
L’Oréal Adria decided to create a virtual event, a mini press conference by their Marketing Department about ‘My Way’. We are proud to state that they hired us for the job. We won’t be revealing the notes of the irresistible ‘My Way’, but we will tell you that our base note was to design a studio in which the conversation was shot in a special pink hue of the perfume, our middle note was building the studio, and the upper note, or ‘glanz’ – decoration using our props. We’ll paraphrase Sinatra – We did it our way 😊.
Everything was done very quickly and we would really like to note that equally quickly we can also build or organize shooting spaces according to your wishes, virtual event spaces, conference calls, anything that quickly requires leaving an (different, better, more unique, elegant, cool, creative…) impression 😊.